With a moving and meaningful founding story, Heal provides complete plant-based nutrition for health care and lifestyle. Built around the guiding Brand Idea “Heal everything,” the identity blends emotion and science. The brandline “Heal the people + Heal the planet” works alongside beautiful photography celebrating human rejuvenation and the wonder of the incredible 20-plus plants that Heal is made from.
What we did
Brand positioning, packaging, identity system, messaging, tone of voice